ON-DEMAND, SELF STUDY CE WEBINARS
Rise Above the Rest: Using Your Brand to Impact Recruitment, Retention, Revenue, and Reputation
DATE: Thursday, November 30, 2023
Noon – 1 p.m. CST
COURSE DESCRIPTION
Now, more than ever, it’s important for long-term and senior-care organizations to clearly represent their brand—internally and externally. Successful providers are learning to hone their identity, articulate it effectively, then walk the talk. When done well, living your brand brings better outcomes across the board—from improving occupancy/census to recruiting and retaining the right staff, and managing public perception outside of your walls.
Join operations and marketing strategists Lisa Thomson and CC Andrews for practical tips on how to own your brand, express it, and align practices and processes with those values to meaningfully differentiate your organization from the rest.